Recent global reports have shown that the health club industry has continuously seen strong growth over the past decade, adding upwards of $100 billion to the economy. The fitness segment in particular has seen great success with franchise brands able to scale thousands of locations efficiently and effectively around the world. These statistics seem to reflect what we already know at Greenlight Personal Training, that people are willing to pay in order to look and feel better in all facets of their lives.
The current health-conscious climate
Today fitness spaces seem to be one of the fastest growing sectors in the franchising field altogether. The post pandemic world in particular has people itching to get back into their in person exercise routines. The current health-conscious climate has cultivated an amplifying focus on personal improvement for both mental and physical well being.
The trend toward custom training
Most clients seem to be ditching the quick fix schemes and searching for a more personalized experience. They want to be a part of a supportive community that can offer them custom lifestyle adjustments to create more balanced and healthier habits. This trend toward customization means member’s specific needs are catered to in an environment that benefits them inside and outside of the gym.
The risk of starting a new business
Being your own boss promises a better work life balance, a more fulfilling career path, and increased freedom both personally and financially. However, starting a brand new business from scratch is hard work! Creating a brand, developing day-to-day operational systems, and turning a profit is no easy task for any individual alone.
The freedom of franchising
There are many benefits to opening a fitness franchise. The foremost may be that the owner has already done all the heavy lifting! This allows you to capitalize on the market without the same relevant experience or years of grueling efforts. With an established brand comes a customer base and with a proven business model comes a setup for success.
A diversified market
The modern fitness market is becoming more and more diverse with a wide range of innovative concepts entering the scene. The days of traditional fitness clubs offering fancy equipment and a one size fits all approach are being traded in for the boutique studio experience. This method provides a small group setting that feels more intimate and personal.
It’s easy to see why the fitness franchise industry is trending today with such an expanding market. At Greenlight Personal Training we’re all about quality over quantity, Our mission is to create more of an impact by working with better but fewer clients. We tailor every program to a specific goal, offering the tools and techniques for people to perform at their best, both in and out of the gym. Our franchise opportunity takes the guesswork out of opening a new location and puts you in the fast lane to profitability and sustained growth.
You can learn more about how to become a part of the Greenlight Personal Training success here www.greenlightpersonaltraining.com/franchising